Dedication to Success
Most SEO agencies spread their attention across hundreds of clients. I work differently: focused, senior-level SEO support with the dedication of an in-house specialist — without the cost of hiring one.
Freelance SEO Consultant
For businesses that want to grow organically
I'm Álvaro Ortega, a technical SEO based in Lisbon. Senior-level work, direct communication, and an honest read of what your website actually needs.
Some websites where I’ve done SEO
As part of the in-house SEO team over the last 5+ years.
The SEO partner your business actually needs
Compounding SEO
Quick wins matter, but sustainable growth comes from the cumulative impact of sound technical foundations, strategic execution, and consistent improvement over time.
If that’s the kind of growth you’re looking for, you are in the right place.
Three ways to work together
Whether you need a one-off project or a long-term partner, here’s how we can work together.
One-off project
Technical SEO Audit
A full analysis of your website, prioritized by impact.
- Crawling, rendering and indexation review
- Core Web Vitals and performance analysis
- Structured data and entity optimization audit
- Internal linking and architecture review
- Prioritized roadmap with implementation guidance
One-off project
Specific Fix
You know the problem. I solve it end to end.
- Traffic recovery
- Core Web Vitals optimization
- Indexation and crawling issues
- Structured data implementation
- Implementation included when your stack allows
3–6 months
Long-Term Collaboration
SEO compounds. We grow together over time.
- Monthly progress reports and roadmap
- Technical foundations and ongoing fixes
- Content strategy and authority building
- AI visibility tracking
- Direct communication, no account managers
Flexible Development Support
You don’t need to change your setup. I adapt to the way your business works.
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Work alongside your existing development team. I integrate into your workflow, your stack, and your processes — without disrupting how your team already operates.
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Handle smaller implementations directly. When the change is contained and your stack allows it, I take care of it myself. No tickets, no waiting, no extra costs.
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Coordinate trusted development and cybersecurity experts. For larger or more complex projects, I bring in specialists I’ve worked with before. You get one point of contact, multiple specialties.
How I work
Every business is different, and so is its website. This is how I approach a potential collaboration:
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01
Book a free 30-min call
I look at your site beforehand so we don’t waste it on intros.
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02
Honest read
I tell you what I see and which modality fits — or none, if that’s the truth.
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03
Fixed proposal
Scope, deliverables, timeline and price. No hourly games.
Things people usually ask
Why should I work with you instead of an agency?
Agencies spread across hundreds of clients. I work with a handful at a time. You talk to me — the person doing the work — not to an account manager or a junior. Decisions happen in minutes, not in ticket queues. And the experience I bring from Cointelegraph, Transfermarkt and other high-traffic publications goes directly into your project, not diluted across a team.
What experience do you have?
5+ years in technical SEO, working in-house and at agencies on websites that handle millions of monthly visits — Cointelegraph, Transfermarkt, 99Bitcoins, Cryptonews among them. Two technical SEO master’s degrees. The fundamentals were forged in environments where mistakes cost real traffic and real money.
How are you different from other freelance SEOs?
Two things. First: I’m technical at the level where most freelance SEOs stop being technical. Crawling, rendering, indexation control, structured data, AI visibility — the work that actually moves rankings. Second: I’m honest. If your problem is a one-hour fix, I’ll tell you. If it’s not worth solving right now, I’ll tell you that too.
Do you work with international clients?
Yes. I’m based in Lisbon, Portugal, but I work remotely with clients across Europe and beyond. Communication in English or Spanish. If you’re in Lisbon and prefer to meet in person, even better — first coffee is on me.
What if I’m not sure what I need?
That’s exactly what the free 30-minute call is for. You tell me about your site and goals, I tell you what I see and which approach makes sense — or if it doesn’t make sense right now, I’ll tell you that too. No pressure, no sales pitch.
Ready to see what´s holding your site back?
The first call is free, takes 30 minutes, and you’ll leave it knowing more about your SEO than you did before — whether we end up working together or not.
- Free 30-minute review of your website
- Honest read of where you stand
- Fixed-scope proposal, no hourly games